Entering the mobile web application development is tricky. There are a whole host of decisions one has to make to launch their application in the market. Some of these decisions are like:
“What language should I use?”
“Which platform should I choose to publish the application?”
“Which framework should I use?”
And so on.
It is a daunting task to enable a smooth mobile web experience for the customers while reducing development and maintenance costs. Instead of the native mobile web app, why don’t you go for an alternative approach: Progressive Web Apps.
So, what’s PWA?
It is nothing but a web application that can be installed on your system. It works offline and leverage data cached during the last internet session. It is tech jargon, which is more related to the user-friendly app experience. Their basic components include:
- Web app manifest – To help a web application Development Company to provide native-app-like features like an app icon on the home screen and more.
- Service worker(s) – Empowers background activities and offline support.
- Application Shell architecture – Helps loading service workers rapidly.
How PWAs & Native Apps different?
The basic difference is that PWAs are websites displaying like mobile apps whereas native apps are self-contained programs residing on a smartphone. Here’re a few differences:
- Progressive. One of the very first differences between PWAs and native apps is that PWAs do not have any restrictions like traditional apps. PWAs can work with any browser or operating system.
- Independent of connectivity. Unlike native apps where the user will require an internet connection to the browser, PWAs allow users to interact with the app without any network connection with the help of caching the data ahead of time.
- App-like feeling. Any web application development company designing PWAs must maintain an app-like structure. Unlike traditional websites, PWAs should include interactive features to engage the users.
Why do you need PWAs?
With the help of PWAs organizations can easily solve many problems like internet connection speed, website loading issues, and poor user engagement. Apart from this, you can also leverage the following benefits:
- Faster applications. One of the major benefits of PWAs is that you can leverage from faster experience for users. Starting from the application download to the moment the user interacts with it, everything is super-fast.
- Reliable and meaningful experience. With the help of service workers, you can do everything and anything without worrying about internet connectivity.
- Improved page load speed. As compared to a normal website, leveraging PWA will improve the page load time significantly. With the help of intelligent caching, PWAs are faster. This greatly helps in reducing the overall bounce rate.
- Platform independence. While native mobile apps are platform-specific, PWAs are platform-independent. You can run PWAs on any OS or any browser.
- Ease of indexing. PWAs are technically website only and hence, it is possible to index the pages of PWAs. This way you can boost your SEO efforts and reach a larger audience with the help of proper SEO techniques.
- Easy and faster development. As compared to any native app, developing PWAs is a must faster and that too without investing more money.
- Push notifications. With the help of push notifications, you can keep any new user engaged. If taken help from a professional web application development company, you can utilize this feature to give customers additional motivation to open and use your app. It is observed that PWAs can help increase the average time spent on the application. Moreover, you can also launch various marketing campaigns and notify the end-users with the help of push notifications.
Impact of PWAs
Now that you have rock-solid clarity on the main features and benefits of PWAs, let’s take a look at what impact they will have on the web development services industry.
Impact on performance:
One thing that every user is noticing and is the page load time. Roughly 53% of visitors abandon a page that is taking more time to load. PWAs have managed to score 300% performance improvement. For the websites that are optimized already, a web application development company can make them load almost near-instant loading speeds. The Weather Channel witnessed an 80% improvement in the load time after adopting for PWAs instead of conventional web development services.
Impact on accessibility:
PWAs are great at providing immediate access to the information they need. A great example of accessibility is Uber. To cope up with the demand for a fast and device-independent application, Uber opted for PWAs.
Impact on user experience:
Technically, native apps outperformed mobile websites in the past. However, PWAs have filled the gap with tons of features reserved for native apps. This has greatly improved the overall user experience and eliminated the conventional beliefs of using mobile websites to promote business or services.
PWAs, without any doubt, are the face of next-generation web development services. Not only technically, but functionally also PWAs have shown great outcomes. Undeniably, this technology has become the first preference for any company to dominate the market. What’s your take on this? Looking for a web application development company to help you leverage PWAs? Get in touch with our experts now…