Consumers are becoming more concerned about the environment, and they want to ensure that the brands they buy from are taking steps to reduce their impact. This means that eco friendly squeeze tube is a key factor in driving sales to your cosmetic brand.
Environmentally friendly packaging is often associated with a premium price tag, but more and more consumers are now happy to spend a little extra to make sure their products are packaged in sustainable materials. This is why sustainability should be embedded into your brand and marketing strategy.
However, if you’re not sure where to start, it can feel overwhelming (and expensive). In this article, we’ll show you how you can get started with eco friendly tubes. We’ll explore the concept of eco friendly tubes and outline five simple steps to reducing your waste while enhancing your brand image.
Sustainability is a hot topic. But sustainability in packaging is not just a hot topic, it’s an important one. With single-use plastics being at the forefront of people’s minds and governments announcing bans on plastic straws and other forms of packaging, it’s clear that environmental responsibility is something your business needs to take seriously.
Eco friendly squeeze tube is all about reducing the environmental impact of packaging. It’s about using less material and making better use of materials that are already in circulation.
But what impact will going green have on your profit margin? Will you lose out by changing your packaging materials?
In this article we’ll show you how to use sustainable cosmetic tube packaging to increase product sales. Following are the steps that you will have to take in order to give an eco-friendly image to your brand.
Reducing waste is your first responsibility to make a positive change. If you are already producing less waste, you’re already spending less money, which is a huge benefit for your business. You can reduce the amount of waste you produce by doing the following:
- Printing on both sides to save extra space.
- Using smaller cosmetic tubes to stop over-packaging your products.
- Use recycled materials in your packaging where possible.
- Invest in energy-saving equipment, such as lighting and computer monitors.
There are a number of different materials you can use for sustainable cosmetic tube packaging. Choosing which one to use depends on several factors such as the type of product you sell, your budget, and what your target market expects from you. Aluminum, Sugarcane, PCR are a few of the good options for bulk cosmetic tube manufacture.
Do your customers really need a plastic insert in the box to keep their product safe? Are they likely to keep the insert anyway? If not, then consider removing it altogether or using something else instead. This can also reduce costs on cosmetic tube suppliers’ end too!
It’s common knowledge that eco friendly squeeze tubes are expensive. But what you might not know is that sustainable cosmetic tube packaging can be more cost effective than its traditional counterparts. This is because it often requires less material and translates to fewer emissions and lower transportation costs. For example, a corporate client of ours invested in sustainable packaging, which decreased their carbon emissions by 50% and decreased their delivery charges by 10%. As an added bonus, they also won a major industry award for their commitment to the environment! And we haven’t even included the orders they got due to the less competition in the market!
We all know the value of good product descriptions. But what about your product packaging? If your brand is committed to sustainability, why not shout about it on your eco friendly tubes? If you’re using recycled materials or biodegradable inks, let your customers know! You may also want to include a QR code that links to information on your website (and we all know how much people love scanning QR codes!) Sustainability is not just a hot topic, it’s an important one. More and more consumers are willing to pay extra for environmentally friendly products and services; so why not capitalize on this with some well-designed green packaging?